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Jan
12
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Posted: 23 month(s) and 2 days(s) ago
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1 Comment(s)
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Posted by: Titan_Investor
As the wave of next generation game consoles continues to grow and the competition heats up between the XBox 360, Wii and PlayStation 3, Sony is playing it smart by keeping the PS2 around for back up.
By maintaining the PS2 line of products and game titles, Sony protects itself from fans of the brand and potential customers defecting to the competition.
Though the PS3 remains in high demand, the list of concerns may be enough to give the majority of consumers a reason to look elsewhere. And while gamers wait for the steep price to fall, the temptations of a more cost-friendly game console just might be too much to resist.
The PS2 buys Sony some crucial time as Microsoft and Nintendo are starting to catch up. It also helps that the PS2 is still a very popular console, with shipments reaching well over 100 million units this year and licensing revenue expected to be around $1.4 billion, including PSOne titles as well.
Game makers are still developing new titles for the console, providing a lifeline to the PS2 but also making backward compatibility that much more important on the PS3.
With consoles going for $130 each and prices for game titles likely going down, the PS2 is an appealing option for gamers not ready to make the jump, as well as for general consumers.
Having said that, the future for Sony is obviously the PS3, and even if the PS2 can remain popular for the next few years, it's the success of the next generation console that matters now.
With graphics and gameplay on the PS2 already becoming noticeably dated, Sony will have to recover from these early PS3 slip ups swiftly if it wants to maintain, if not build on, the considerable head start it acquired with the previous PlayStations.
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